[Remote] Senior Manager, Public Relations - Consumer Goods & Services
Note: The job is a remote job and is open to candidates in USA. Beast Industries, founded by MrBeast, is a leading media and entertainment company focused on digital content creation and consumer brands. They are seeking a Senior Manager of Public Relations for their Consumer Goods & Services division to develop and execute PR strategies, manage media relationships, and align with marketing efforts.
Responsibilities
- Develop and execute proactive and reactive PR strategies across the full Beast Industries consumer goods portfolio
- Monitor trends in food, retail, and consumer culture to identify timely opportunities for brand storytelling and media engagement
- Secure coverage across consumer media, food and lifestyle publications, podcasts, and digital platforms
- Build and maintain strong relationships with journalists, editors, content creators, and influencers in the consumer goods space
- Partner with the marketing team to ensure PR efforts align with and amplify broader campaign and social media activity
- Develop press materials including pitches, press releases, and messaging frameworks
- Direct and align our external agency partner on priorities and execution
- Report on media coverage and PR impact to the CCO and key business stakeholders regularly
Skills
- 6-10 years of PR experience with a strong focus on consumer goods, food & beverage, or CPG brands
- Established relationships with consumer goods and food media journalists, editors, podcast hosts, and influencers
- Proven experience executing both proactive campaigns and rapid-response PR in a consumer brand context
- Ability to work independently, manage multiple priorities, and operate with a high degree of ownership
- Strong communication skills and a proactive approach to keeping stakeholders informed and aligned
- Experience in-house at a consumer goods or food & beverage company, or at a PR agency specializing in CPG, is a strong plus
- Familiarity with the creator economy and how traditional PR intersects with influencer and digital content strategies is a plus
Benefits
- Competitive Salary
- Generous Medical (Blue Cross Blue Shield), Dental, Vision and company-paid Life Insurance
- Company contributions to employee Health Savings Accounts (HSA)
- 401k Plan with Safe Harbor company-matching
- Flexible vacation policy and paid company holidays
- Company-provided technology package
- Relocation assistance where applicable, including travel and company-provided housing for the first 90 days
Company Overview