Copywriter

Ro is on a mission to change the healthcare industry. Wanna join us? We’re looking for a sharp, creative Copywriter to join our growing in-house marketing team. You’ll write copy that connects; turning complex health topics into clear, compelling content that meets people where they are.   We’re looking for someone with 3 - 4 yrs of experience and the writing chops to build data-informed copy that empowers folks to make proactive, informed decisions about their health, and who believes brand creatives can play a key role in making neutral, clinically sounding health info accessible to all.  You'll partner closely with various teams to ideate and produce gutsy, thoughtful content for Ro’s growing portfolio of care verticals. This is a hands-on role where you’ll flex your writing and strategic thinking skills daily.  Our team culture is by creatives for creatives. We take the work seriously, not ourselves. So when we say “come as you are,” we mean it. We’re always ready for a deep dive into a niche subject, a crazy “would you rather?”, or a full overview of your pet’s lore. Come join Ro to get loud about better health! A Bit About You You’re a natural communicator with a strong sense of empathy and voice. You love digging into a brief and turning it into something memorable. You enjoy collaboration, but you’re also a proactive doer who can run with an idea. You have a love for testing and iterating—headline A/B testing - you’re in! You care about health, accessibility, and helping people feel more confident in their own skin. What You’ll Do

Write clear, engaging copy across social, web, email, product, and more

Concept and develop ideas alongside the whole team. At Ro, we’re all collaborative creators.

Bring a can-do attitude where no task feels too small to get done correctly

Implement Ro’s distinctive brand voice, balancing the evocative with the empathetic.

Use insights to inform conversion-focused copy and optimize performance

Collaborate with cross-functional teams on launches, campaigns, and initiatives

Keep your finger on the pulse of digital culture and contemporary creative—and help Ro stay ahead of the curve

Partner with Legal and Medical to ensure content is compliant, accurate, and trustworthy

Be curious and passionate about Ro’s mission to help folks meet their health goals.

What You Bring

3-4 years of copywriting experience (DTC or health-related preferred)

A portfolio that shows strong, versatile writing across multiple formats

Passion for creating smart, human, high-impact content

Familiarity with digital platforms—especially TikTok, Instagram, and email

Strong editing and proofreading skills; grammar matters to you

Multi-tasking + the ability to adapt to shifting priorities and move fast without sacrificing quality

Comfortable working cross-functionally and collaboratively

Curiosity, initiative, and a point of view

Bonus Points For

Experience with performance marketing or brand + growth hybrid teams

A love for testing and iterating—headline A/B testing? You’re in.

A sharp eye for trends and creative inspiration beyond your usual feed

We've Got You Covered

Full medical, dental, and vision insurance + OneMedical membership

Healthcare and Dependent Care FSA

401(k) with company match

Flexible PTO

Wellbeing + Learning & Growth reimbursements

Paid parental leave + Fertility benefits

Pet insurance

Student loan refinancing

Virtual resources for mindfulness, counseling, and fitness

We welcome qualified candidates of all races, creeds, genders, and sexuality to apply. The target base salary for this position ranges from $81,200 to $108,500, in addition to a competitive equity and benefits package (as applicable). When determining compensation, we analyze and carefully consider several factors, including location, job-related knowledge, skills and experience. These considerations may cause your compensation to vary. Ro recognizes the power of in-person collaboration, while supporting the flexibility to work anywhere in the United States. For our Ro’ers in the tri-state (NY) area, you will join us at HQ on Tuesdays and Thursdays. For those outside of the tri-state area, you will be able to join in-person collaborations throughout the year (i.e., during team on-sites). At Ro, we believe that our diverse perspectives are our biggest strengths — and that embracing them will create real change in healthcare. As an equal opportunity employer, we provide equal opportunity in all aspects of employment, including recruiting, hiring, compensation, training and promotion, termination, and any other terms and conditions of employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, gender expression, familial status, age, disability and/or any other legally protected classification protected by federal, state, or local law. Apply To This Job