[Remote] Senior Creator Marketing Executive
Note: The job is a remote job and is open to candidates in USA. Think Jam is a leading digital agency specializing in growing high-profile fandoms and franchises. They are seeking a Senior Creator Marketing Executive to develop and execute influencer campaigns, ensuring they meet objectives and budgets while maintaining high standards of excellence.
Responsibilities
- Manage and act as key lead on projects, executing with minimal supervision, proactively anticipating deadlines, client and internal deliverables as well as offering solutions-based thinking
- In collaboration with the campaign lead, take lead on developing interim and wrap reports for clients, with clear analytical thinking
- Lead ideation and brainstorm meetings for campaigns, ensuring clear direction and collation of ideas for client concepting
- Begin to understand and apply intermediate strategic thinking to client proposals and ideation to help achieve best in class deliverables
- Develop influencer target lists for campaign lead and client review, ensuring high-level vetting and intermediate strategic approach to meet client goals
- Delegation to direct report and/or other team members, with clear instruction and oversight of execution and deliverables
- Consistent communication at every stage re. status to all internal and external stakeholders
- Use of social insights tools to enhance client success (where appropriate)
- Begin to build relationships with high level influencer agency contacts to deliver successful campaign results
- Escalation of all issues encountered to Lead or Managers
- Representative at on-location events (screenings, premieres, launches) when required
- Begin to understand Contract redlines, and escalating issues with Creators/reps/agencies to Senior campaign lead
- Build and grow client relationships; acts as mid-level representative in existing client meetings
- Assist team with organization of relationship-building events
- Begin to execute campaign implementation; ensure that objectives are met (and where possible, exceeded), benchmarks, targets and KPIs are reached and where possible exceeded
- Develop and maintain relationships with clients and creators
- Attend internal and external client meetings as intermediate lead
- Begin to understand and participate in new business pitches, credential presentations or new client chemistry meetings; provide expertise and input to Influencer strategic approach
- Support the rest of the team in helping ensure an empowering, and respectful environment
- Work with coordinators and executives to prioritize and delegate work while offering guidance, direction, and support
- Assist in training new coordinators
- Assist client lead with tracking and processing of campaign budgets, escalating any issues to Senior and Accounts team
- Be proactive in negotiating better rates with creators when outreaching and creator agencies
- Lead on actively adding new creator agencies and updated rosters to the Master Creator Database
- Foster close collaboration, knowledge and skills-based-sharing within the Global Creator Team
- Actively engage helping to keep the department up to date with the latest trends, innovation, and best practices
- Responsible for clear written communication and begin collaborating with other team members on campaign case study examples for client credentials
- Deliver against key competencies and agreed S.M.A.R.T. objectives
Skills
- Strong communication and organizational skills
- Takes initiative, problem-solver and follows through
- High level of accountability and ownership
- Meticulous attention to detail
- Ability to present and manage client relationships
- Understanding of social media analytics
- Knowledgeable about trends, technology developments and innovations as they relate to influencer marketing
- 2-4 years in an influencer marketing role
- Agency experience preferred
Benefits
- Health insurance package
- Parental leave package
- 15 vacation days
- 11 public holidays
- Sick time, plus time off for birthdays, cultural/religious holidays, voting, and charity work.
- 401K facility
- The opportunity to work with some of the world's leading entertainment brands and franchises
- A dynamic and creative environment where data meets storytelling
- A flexible, remote-first work culture
- Competitive salary and benefits package
- A chance to shape the future of fandom-building through data-driven strategy
Company Overview