[Remote] Public Sector Field & Partner Marketing Director (East Coast)

Note: The job is a remote job and is open to candidates in USA. Dataminr is a mission-driven company focused on leveraging AI to provide organizations with critical event intelligence. The Public Sector Field and Partner Marketing Director will develop and execute a marketing strategy to enhance brand awareness and partner engagement while driving pipeline growth.

Responsibilities

• Building and executing a field and channel marketing plan aligned to the overall Public Sector business GTM goals by collaborating cross-functionally to ensure consistent messaging across all activities and communications
• Planning, coordinating, and executing local industry conferences, regional user groups, field and channel driven activities within the Public Sector business with a strong ability to develop and execute marketing campaigns that resonate with both partners and customers
• Develop partner marketing strategies and scale programs to meet business goals, with a focus on partner-sourced pipeline and driving new business through partners
• Manage field marketing budget and market development funds (MDF) appropriately along with the process including proposal management, review, acceptance/rejection and proof of performance
• Demonstrating an analytical, data-driven, and creative approach to brand awareness and pipeline driven activities, analyzing event performance, and providing event success reports
• Partnering closely with regional sales and partner teams to support market expansion and goals
• Collaborating with the marketing team to develop event promotion strategies, including email campaigns, social media, joint partner activities and lead follow up engagements post-event lead
• Developing and managing event timelines, budgets, and logistics to ensure smooth execution
• Work in collaboration with Dataminr's partnership sales teams to create co-branded marketing campaigns that increase channel visibility, lead generation, and revenue. Building and executing a comprehensive field and channel marketing plan in collaboration with cross-functional teams to align with Public Sector's GTM goals and ensure consistent messaging

Skills

• BS/MS degree in marketing or a related field
• 7+ years of experience in regional growth marketing, including planning and executing events such as local user groups, tradeshows, forums, speaking engagements, and executive experiences
• Ability to work across different time zones and collaborate with global teams
• Excellent project management and organizational skills, handling multiple events simultaneously
• Proficiency in managing event budgets, sponsorships, and cost optimization strategies
• Demonstrable experience developing data-driven event strategies with clear measurement goals and metrics that align with business objectives

Benefits

• Discretionary bonus
• Company equity
• Flexible work arrangements
• Offices all over the world to foster collaboration
• Generous PTO and sick leave
• Robust employee resource group (ERG) network
• Manager development programming
• Professional development funds

Company Overview