Campaign Manager, Programmatic
Kekst CNC is part of Publicis Groupe, a leading media agency with a global presence. They are seeking a Campaign Manager to own strategic planning and execution of media campaigns for assigned clients, leveraging data and Ad Tech to drive insights and optimizations.
Responsibilities
- Effectively communicate digital strategies and rational for tactical approaches for each campaign
- Execute, manage, and optimize online media campaigns and programs for agency clients (e.g. auction/exchange based performance media, audience-based buying, remarketing campaigns) while meeting or surpassing client performance expectations
- Oversight of larger and more strategic accounts and client relationships
- Develop, grow, and maintain relationships with AOD customers through exceptional client service
- Formulate proposals for new client opportunities
- Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch
- Partner with Analytics team on campaign measurement reporting and insights generation
- Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities
- Work with media partners to ensure accurate platform implementation
- Troubleshoot issues on all pre-production and live campaigns
- Oversee campaign QA process
- Provide monthly auditing reports to Agency partners and actualize bill/pay systems when applicable
- Lead and assist in coaching, managing, and educating Campaign Managers and Campaign Specialists, helping to support campaigns
- Attend client meetings, as needed
- Participate in regular knowledge share sessions to share and learn new strategies for optimizing and enhancing campaign performance
Skills
- Four-year college degree
- Must have 1+ years of experience in bid management, campaign management/optimization, or digital media operations
- Client facing experience with the ability to identify risks and effectively manage through issues
- Understanding of traditional and interactive media planning elements
- Proficiency in Microsoft Office solutions
- Strong analytical thinking and mathematical skills
- Excellent communication and writing skills
- Strong project management skills
- Strong desire to contribute to a team
Benefits
- Medical coverage
- Dental
- Vision
- Disability
- 401K
- Parental and family care leave
- Family forming assistance
- Tuition reimbursement
- Flexible time off
- Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met.
- Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met.
- For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.
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