Assistant, Public Relations and Social Media
Baker Botts is a leading international law firm recognized for its deep understanding of the industries it serves. They are seeking a motivated Communications Assistant to support the global Communications team by delivering consistent messaging across social media and other channels, while managing day-to-day tasks in a fast-paced environment.
Responsibilities
- Create, schedule, and publish content for LinkedIn, Instagram, and X; maintain the firmwide social media calendar
- Design branded graphics and collaborate with Marketing & Brand to ensure visual consistency
- Promote earned media, press coverage, and firm achievements across social channels and the online newsroom
- Produce an internal social media dashboard and monitor channels for relevant mentions
- Support attorneys with LinkedIn content and provide profile‑development guidance
- Draft and research press releases, deal announcements, and other communications
- Write content for internal and external audiences, including announcements, features, briefings, and social copy
- Compile and distribute daily internal newsletters summarizing media coverage
- Assist with press materials, pitches, and announcements
- Track and report on media and social metrics; analyze coverage to support PR strategy
- Research media outlets, journalists, and publications; maintain targeted media lists
- Provide administrative support for interviews, media requests, and thought‑leadership opportunities
- Assist with firmwide award research, writing, and proofreading
- Provide support for event coverage on an occasional basis, including photos, drafting social posts or recap content related to firm-sponsored events or speaking engagements
- Perform additional duties as assigned
Skills
- Bachelor's degree required; 1–3 years of experience in communications, social media, marketing, or related fields (law firm/professional services preferred)
- Strong writing and storytelling skills, with the ability to simplify complex legal topics
- Experience with LinkedIn, Instagram, X, and scheduling tools (Hootsuite, Sprout Social, etc.)
- Proficiency in Adobe Creative Suite or Canva
- Familiarity with PR databases (Meltwater, Cision) preferred
- Strong business acumen and understanding of marketing principles
- Excellent writing, editing, and communication skills with attention to tone and audience
- Ability to manage multiple projects under tight deadlines with accuracy
- Experience with newsletters, blogs, and corporate writing standards
- Strong interpersonal skills and ability to collaborate across departments and time zones
- Professionalism, discretion, and sound judgment with confidential information
- Strong organizational, analytical, and problem‑solving skills; ability to work independently
- Customer‑service orientation and strong relationship‑building skills
- Reliability, initiative, and ability to lead small projects
- Proficiency in Microsoft Office Suite
- Digital portfolio of writing or communications work
Benefits
- Health and welfare benefits
- Retirement savings
- Paid time off
- Professional development support
Company Overview