HCP Territory Sales Manager - Los Angeles and Miami
The Epigenetic Healthcare Consultant (EHC) is responsible for driving aggressive sales growth within a defined geographic territory of healthcare professional (HCP) accounts. This role serves as the face of the Company in the assigned territory, with a primary focus on generating new business, expanding adoption within existing accounts, and consistently delivering on sales targets. The position requires a results-oriented approach that combines consultative sales, account management, in-person field engagement, and HCP conference support. The EHC educates HCPs and staff on the clinical value and utility of the Company’s products, supports practice implementation to accelerate patient adoption, and positions the Company as the trusted epigenetic partner in the territory. The EHC collaborates with cross-functional teams across Inside Sales, Medical Affairs, Marketing, and Customer Support to ensure strong account performance and alignment with broader commercial objectives.
Description
The Epigenetic Healthcare Consultant (EHC) is responsible for driving aggressive sales growth within a defined geographic territory of healthcare professional (HCP) accounts. This role serves as the face of the Company in the assigned territory, with a primary focus on generating new business, expanding adoption within existing accounts, and consistently delivering on sales targets.
The position requires a results-oriented approach that combines consultative sales, account management, in-person field engagement, and HCP conference support. The EHC educates HCPs and staff on the clinical value and utility of the Company’s products, supports practice implementation to accelerate patient adoption, and positions the Company as the trusted epigenetic partner in the territory.
The EHC collaborates with cross-functional teams across Inside Sales, Medical Affairs, Marketing, and Customer Support to ensure strong account performance and alignment with broader commercial objectives.
Responsibilities
Sales Growth & Territory Performance
- Drive sales growth by achieving and exceeding assigned Sales and territory expansion targets.
- Build, refine, and own a comprehensive territory target list by researching and surveying the market to identify all relevant HCP practices and opportunities.
- Generate new business through proactive prospecting, cold calling, and converting leads into active accounts.
- Develop and execute an efficient routing plan that ensures consistent coverage, prioritizes high-value accounts, and drives optimal reach and frequency.
- Expand utilization, and frequency of utilization, of the Company’s product portfolio within existing accounts by uncovering opportunities, cross-selling, and increasing test volume.
- Develop and execute a strategic territory-level business plan to adapt to current trends, unique market dynamics, and conditions.
- Monitor performance metrics closely and adjust territory strategy to ensure consistent overachievement.
HCP Engagement & Practice Support
- Leverage relationship building techniques to establish strong, trust-based relationships with HCPs and staff to influence adoption and loyalty.
- Deliver persuasive clinical and commercial presentations to position the Company’s products as an integral part of both patient care and practice growth.
- Tailor messaging using the Company’s Features, Advantages, and Benefits (FAB) framework to match provider personas and practice needs.
- Handle objections and guide providers through implementation challenges in a consultative, solutions-focused manner.
- Provide program implementation support to help practices integrate the Company’s products into existing workflows to maximize patient adoption, test volume, and practice revenue.
- Host lunch and learn events for high value or high potential value practices to create awareness of the Company’s products, the program, and the features, advantages, and benefits they provide for the patient, the HCP, and the practice.
- Represent the Company at conferences, meetings, and events to build visibility and create new opportunities.
- Meet or exceed quarterly sales targets by balancing new business generation with expansion of existing accounts.
- Partner with Medical Science Liaisons to conduct deeper scientific trainings when appropriate.
- Stay current on the latest epigenetic and longevity research to ensure credibility and thought leadership in provider conversations.
- Coordinate with Inside Sales to optimize provider handoffs and account coverage.
- Work with Sales Management and Marketing to localize events, tradeshows, and campaigns specific to the territory.
Cross-Functional Collaboration & Market Intelligence
- Partner with Inside Sales, Medical Affairs, Marketing, and Customer Support to accelerate adoption and ensure seamless provider experiences.
- Share real-time market insights, customer feedback, and competitive intelligence to inform territory strategies, marketing campaigns, and product initiatives.
- Execute with urgency, discipline, and adherence to compliance standards, maintaining accurate records of activity and pipeline progress in CRM systems.
Qualifications
Required
- Bachelor’s degree in life sciences, business, healthcare, or related field (or equivalent experience).
- 3–5+ years of field-based sales experience, preferably in diagnostics, biotechnology, pharmaceuticals, or medical devices.
- Proven ability to manage a territory, grow accounts, and consistently hit/exceed sales quotas.
- Strong scientific communication skills; ability to simplify complex concepts for providers and patients.
- Willingness to travel extensively within assigned territory (up to 40–50%).
- Self-starter with entrepreneurial mindset and excellent relationship-building skills.
Preferred
- Established network of providers in functional medicine, concierge care, or longevity/wellness clinics.
- Experience launching new diagnostics or advanced health technologies in a competitive market.
- Familiarity with genetics, epigenetics, biological age testing, or related fields.
- Experience with CRM platforms and sales tracking tools