EMEA Marketing Manager – Public Safety

The Acute Care Technology division of ZOLL Medical Corporation develops and delivers innovative lifesaving products and software solutions to EMS, hospital, public safety, and military customers globally. Products include AEDs, trauma kits, ventilators, temperature management solutions, and more. Our dedicated employees take pride in their commitment to improving patient outcomes while delivering world-class customer service.

Marketing Manager – EMEA Public Safety

Location: UK (Remote) Contract: 12 month Fixed Term Travel: Up to 30% (primarily tradeshows, distributor meetings, and internal training)

Reports: None (Individual Contributor)

Role Overview

We are seeking an experienced Marketing Manager to join ZOLL on a 12‑month fixed‑term basis, supporting our Public Safety / AED business across Eastern Europe, the Nordics and the Middle East.

In this role, you will act as the regional marketing lead, working closely with ZOLL Territory Managers and a diverse network of distribution partners to drive demand, accelerate growth, and strengthen brand presence across multiple markets. This is a hands‑on, execution‑focused role with high visibility and impact, operating within a matrixed international organisation.

Key Responsibilities

• Lead and deliver regional marketing strategies, programs, and tactics aligned to ZOLL’s Public Safety growth objectives across Eastern Europe and the Middle East.
• Act as the primary marketing partner to ZOLL Territory Managers, supporting distributor‑led sales models and enabling effective local market execution.
• Build, influence, and manage marketing collaboration with distributor partners, ensuring consistency, quality, and measurable impact.
• Plan, execute, and optimise channel marketing programs and promotions to accelerate AED market penetration and public adoption.
• Drive lead generation campaigns to support sales objectives, including the creation of promotional materials such as flyers, newsletters, direct mail, and email campaigns—often within tight timelines.
• Coordinate the development and localisation of marketing assets including sales tools, literature, presentations, translations, website content, social media activity, and publicity materials.
• Support and manage marketing activity around tradeshows, congresses, and events, working cross‑functionally with sales and global marketing teams.
• Monitor, measure, and report on distributor marketing performance, providing insights, analytics, and recommendations for continuous improvement.
• Track regional market trends, competitive activity, and customer insights to identify opportunities and inform marketing priorities.
• Manage the regional marketing budget responsibly to maximise brand impact and return on investment.

Skills, Experience & Qualifications

• Bachelor’s degree in Marketing or a related discipline.
• 7+ years of marketing experience, ideally within B2B, medical devices, healthcare, or technology‑led environments.
• Demonstrated experience working with indirect sales models and distribution partners.
• Proven track record of delivering successful lead generation and demand‑driven marketing campaigns.
• Experience working with CRM systems and campaign performance analytics.
• Strong project management skills with the ability to manage multiple priorities simultaneously in a matrix organisation.
• Excellent written and verbal communication skills, including strong copywriting and presentation capabilities.
• Self‑starter mindset with the ability to work independently, manage own workload, and deliver against objectives within deadlines and budget.

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