CRM Coordinator - Hybrid (Las Vegas or Jersey City)
Caesars Entertainment is a leading gaming company dedicated to providing exceptional experiences. The Sportsbook CRM Coordinator will assist the marketing strategy and CRM teams in executing customer communications for the digital sportsbook, focusing on customer acquisition and retention messaging.
Responsibilities
- Deploy and coordinate customer acquisition and retention messaging
- Coordinate pre-planned and live, in-the-moment messaging to meet customer needs and business objectives
- Manage the day-to-day execution of messaging material to maintain quality assurance
- Validate all copy and graphic materials upon receipt
- Ensure all marketing and promotional materials are deployed accurately and in a timely manner to meet deadlines
Skills
- Bachelor's Degree in Marketing or related field
- 1-2 years of applicable marketing experience
- Computer literate; experience working with Microsoft Suite, Adobe, Salesforce, Airship, Optimove, Wrike and other marketing products a plus
- Must be able to organize and maintain a wide variety of activities in a multi-tasking fast-paced environment
- Flexible schedule required to adhere to Sportsbook customer needs with ability to cover weeknight and weekend shifts as required
- Minimum 21 years of age
- Ability to obtain and maintain any required Gaming Licenses
- Excellent interpersonal communication, team building, and problem-solving skills are required
- Strong organizational skills and attention to detail
- Understanding of business acumen to troubleshoot and solve problems with guidance from supervisor
- Experience executing business plans with digital/marketing counterparts
- Ability to uphold the highest level of integrity in all situations and recognize standards required by a regulated business
- Track record of working against deadlines
- Attention to detail and prioritization of accuracy
- Experience within the Sportsbook or Casino industry preferred but not required
- Experience working in a regulated industry a plus but not required
Benefits
- Medical, vision, and dental insurance
- Life insurance
- Disability insurance
- A 401(k)-matching program
- Paid Personal Time Off
- Paid company holidays
Company Overview